A Nose or Nez in French is a term used to describe someone who can capture the art of olfactory senses/emotions/moods, etc through fragrance compositions and capture that in a bottle. A Nose is a person who trains over many years to develop the knowledge of a large variety of fragrance ingredients and their smells, as well as understand how the ingredients change over time and how ingredients may be altered when combined with other ingredients.
During my course of study at the prestigious Grasse Institute of Perfumery, I had the privilege to be mentored by one of the great master perfumer’s Mr. Max Gavarry (the creator of Amber by Prada, Pour Homme by Dolce & Gabbana and many more). He told me while creating fragrances, one needs to free their mind, not holding any imagination back. It is not only enough to think in terms of fragrances of the raw materials, but also, to think like a painter who thinks in colours or a musician in sounds.
A great nose is someone who will capture the scents of places, beaches or flowers which cannot usually be distilled to get their fragrance. One such perfume made by the house of Mocemsa is Water Lily, it captures the smell of lily of the valley as well as white lilies whose fragrance cannot be extracted from these flowers. Another such fragrance is that of Tuxedo, which is our ode to the Bali rainforest; capturing the smell of earth. Thus, a nose has to reconstruct the smell of the flower and earth by continuously smelling it for hours, days, weeks.
At Mocemsa the perfumes go through an in-depth process of blending high-quality ingredients to capture the desired requirements of our clients, regardless of the complexities.